In a rapidly changing environment, being a Digital Marketing Professional is a bit tough task.
Try to acquire the below mentioned skills to be called as a Digital Marketing Professional:
Search Engine Optimization:
You should be in a stage to rank any given keyword using the latest seo strategies on search engines.
Pay Per Click Advertising:
You will be able to run the campaigns and manage them to make it profitable in any one of the Pay Per Click Advertising Example: Google AdWords, Bing Ads etc.
Email Marketing:
Email marketing being one of the most effective digital marketing channel and you should know how to craft an email that could generate sales.
Content Marketing:
Even though there might have been teams who will be managing the content in your organization, it is a very good thing to know about the content marketing as a cutting edge Digital Marketing Professional.
Social Media Marketing:
It is good to know at least 2 social media platforms thoroughly on how to create brand awareness through latest social media strategies and generate leads or sales through social media advertising.