In this comprehensive guide on Twitter Marketing, you will learn:
- How to create an optimized twitter account.
- Twitter Metrics.
- Twitter Marketing Tactics.
- 10+ Twitter Marketing Techniques : Twitter Free Followers.
- Twitter Advertising; Steps to create a twitter Ad campaign.
- Tools to help you get started with Twitter Marketing.
Optimized Twitter Account
- Create a twitter account by choosing the brand name of your business
- Add a profile picture and cover image to your twitter account
- Update the profile information such as bio, dob, location, and website address
Important Twitter Metrics
There is a complete list of important twitter metrics that has been listed down with importance of them in the below link.
Please go through them to know in detail.
Twitter Marketing Tactics
- You can Tweet to drive traffic to your website, generate sales through your shopping site, increase brand awareness, and customer engagement
- Follow the influencers in your industry
- Make use of hashtags to increase the tweet visibility
- Increase followers through Jooicer.com
- Select Follow Followers
- Direct message the followers
- Integrating twitter account to your website – Twitter buttons
- Integrating Twitter Follow Widget to WordPress
- Schedule the twitter post
10+ Powerful Techniques To Increase Twitter Followers For FREE
You can use the below mentioned 10+ powerful techniques to increase twitter free followers.
1. Use twitter chats to engage with your audience
2. Tweet should include Image or Videos for allowing users to increase the engagement
3. Use direct messages to directly communicate with your audience
4. Use advanced search to reach the right audience
5. Twitter engagement is higher in weekends and during the time of commute
6. Limit the tweet length to less than 100 characters for higher engagement
7. Try including hashtags in each tweet (2 is ideal)
8. Use the right hashtags and keep it short (Don’t use all the hashtags in your industry)
9. Create an engaging tweet and ask the followers to retweet
10. Create twitter polls whenever necessary
11. Integrate CTA (Call-To-Actions) to your tweet to increase the CTR
12. A/B test the headlines
13. Include twitter address in your email signature and business cards
14. Integrate twitter to your website
15. Integrate social share to your blog posts
16. Make follower engage with your tweet by asking them questions
Step by Step Process to create Twitter Campaigns
Follow the below few steps to create a campaign in twitter
- Go to twitter ads
- Select the marketing objective
- Create an ad based on the objective you have selected
- Set the bid and budget
- Add a payment method to launch your first campaig
Twitter Tools and Twitter Resources
These twitter tools will help you with reporting, insights, increasing followers for a fresh account.
Also, will help you increase the followers and their engagement rate on the tweets and finally to automate the process of twitter marketing.
Reporting and Insights
Twitter Marketing Online Course (Digital Marketing Mastermind)
If you would like to start your digital marketing career, do check out – Career Launch Blueprint Program.
If you would like to master the game of Digital Marketing, do check out Digital Marketing Mastermind.
If you want to master the art and science of building a solid business using Digital Marketing and acquire project management and digital marketing automation skills, do check out Digital Marketing Growth Hack program.
If you have any suggestions on the above topics or have some experience and knowledge to share on the above topics.
Kindly do share with us, as most of the other people do get help from your valuable suggestions.
Your comments are highly valued and appreciated. Thanks!
~ Vikram C L, Digital Marketing Consultant and Coach.
Twitter Marketing Strategy FAQs
Twitter marketing strategy is a method of attracting your buyer personas, audiences, followers on twitter by creating, publishing, and distributing valuable content that helps
your target audience. Content should be engaging and useful to the audience and solution driven content gets lot of traction in marketing strategy on twitter.
- Know Your Current Followers in your twitter account.
- Check the influential followers from the list.
- Categorize the influential account followers base.
- You can Automate segmentation using many tools available.
- Run Twitter advertising for the segmented target audience using Twitter ads.
- Tweet as frequently as possible.
- Maintain consistency in your tweets.
- Check the time of the day, when you are getting more engagement.
- Tweet visually attractive images to get attention from the audience.
- Ensure you use the relevant and 2-3 hashtags for your tweet.
- Engage with your followers using reply, retweet and tag options.
- Optimize your profile that should reflect why you are on twitter.
- Search your target followers within your network and using search option.
- Cross promote the content to get followers outside of twitter.
- Set Up Your Twitter Profile. Follow Industry Related People.
- Understand the Twitter Marketing Metrics to Measure.
- Come up with different themes of content.
- Follow the hashtags with a lot of relevant followers for your business.
- Keep consistency in posting your tweets at a specific time of the day.
- Engage with your followers with replies, comments, retweets, and messages.